Member-only story
How to Make Money With Your Book: For 7-Figure CEOs and Entrepreneurs- P 2 of 3
Your book has the potential to make a lasting impact on the world
How Can Your Book Get You Attention?
That’s the burning question, to say the least.
In part one, I talked about and shared some legit info on how to think about your book not only as a heartfelt offering but rather as leverage to create even more revenue.
I’m going to explain all the ways you can monetize a book, but first, you need to understand how the “book as a marketing tool” works.
Remember what I said earlier:
A book is a multi-purpose marketing tool, or “leverage,” with distinct abilities to create attention that you can turn into sales and hence, more money.
Or displayed in a wicked simpler way:
Your Book = More Eyeballs = More Money
A book is a powerful form of content marketing and inbound marketing. It’s like both of these on jet fuel.
So how does a book capture attention?
It’s funny you should ask because there are 4 main ways: