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Stop Overcomplicating: Your Legacy Depends on the Business ‘Blue Jeans’ Approach

From a USA Today bestselling author and entrepreneur

Rick Martinez
3 min readOct 24, 2023
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“I wish I had invented blue jeans. They have expression, modesty, sex appeal, simplicity — all I hope for in my clothes.” — Yves Saint Laurent

Simplicity isn’t a downgrade; it’s your legacy’s best friend.

People are lured by the shiny and new, but a legacy is built on the basics. A sturdy, functional approach — think blue jeans — stands the test of time.

Let’s bust the myth: Complexity doesn’t equal quality.

Breaking down the power of simplicity in entrepreneurship

In the coming lines, we’ll see why the ‘blue jeans’ of business aren’t just classic, they’re evergreen.

There’s a timeless quality to blue jeans.

You have something classic yet versatile: a few pieces of denim, some thread, a zipper, and voila. It’s a staple in everyone’s wardrobe, much like the straightforward, honest narrative should be in the entrepreneurial world. So, let’s talk about how you can simplify your story without losing originality.

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Rick Martinez
Rick Martinez

Written by Rick Martinez

💡 Creator: The 7 Day Book Writing Challenge™️ 🏋🏻‍♂️ CrossFitter 📚 Bestselling Author 👊🏼 Helping you write your book WICKED fast www.WriteYourFirstBook.com

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